E-commerce Turns To Bloggers. The Tale Of Testfreaks
Quite often you get bombarded by online ads that you do not wish to see nor to check. This leaves a potential gap between the marketers and buyers. Testfreaks.com is an innovative concept that tries to bring e-commerce closer to the online community. Now that sounded a bit hype didn’t it? Well it isn’t. Although still in its beta phase, the website relies not on marketers’ words, but on those of the consumers. The entire site functions like a gigantic talking corner where opinions and reviews from forums, blogs and of course professional sources are all gathered.
Let’s take for example the section for digital camera reviews. We open the link and the first item in the list is Canon EOS 30D. The first thing that pops in your eye when you open the page for the product is the manufacturer’s description. That was expectable I guess. However as soon as you start scrolling down you will see why this site is a must visit. More than 50 comments and reviews can be found,coming from just about any source imaginable: direct comments, photography magazines, gadget sites and forums all helping the interested reader to find out the truth about the product he is searching for.
Note: This is a sponsored review via PayPerPost
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